Tiggo 4 range leads the way as Chery South Africa records another strong month in sales

Tiggo 4 range leads the way as Chery South Africa records another strong month in sales

• Tiggo 4 range dominates sales with 1,725 units, ranking as South Africa’s third best-selling passenger vehicle in October 2025.
• Consistent demand sees 4,889 Tiggo 4 range units sold in Q3 2025, reinforcing its popularity among local motorists.
• Chery’s hybrid momentum grows, with the Tiggo Cross CSH Hybrid now one of South Africa’s best-selling electrified vehicles.

October 2025 proved to be another standout month for Chery South Africa, with the Chinese automaker recording cumulative sales of 2,210 units. The Tiggo 4 range lineup led the charge, accounting for 1,725 units and ranking as the third best-selling passenger vehicle in the country for the month, outperforming several established rivals.

The Tiggo 4 lineup (which comprises the Tiggo 4 and Tiggo Cross models) offers 13 derivatives across entry-level, commercial, and hybrid variants, giving it broad appeal. This variety, coupled with strong value for money, continues to resonate with South African motorists. With a starting price of R269,900, the Tiggo 4 Cross provides an accessible entry point into the Chery family without compromising on luxury and convenience features or safety.

“We’re thrilled that the Tiggo 4 range continues to capture the imagination of South African motorists,” commented Jay Jay Botes, General Manager for Chery South Africa. “This achievement reflects our ongoing commitment to delivering vehicles that combine advanced technology, striking design, and exceptional value. The Tiggo 4 range embodies everything Chery stands for—quality, innovation, and a genuine understanding of our customers’ needs.”

Sales of the Tiggo 4 lineup have remained consistently strong, with 1,727 units sold in September 2025, 1,568 in August, and 1,604 in July. Third-quarter sales reached an impressive 4,899 units, underscoring sustained demand for the compact crossover.

Introduced this year, the Tiggo Cross CSH Hybrid has quickly become one of South Africa’s best-selling electrified vehicles, recording 122 units sold in August 2025. This comes as no surprise, as the HEV—with a combined fuel consumption figure of 5.4L.100 km—remains the country’s most affordable hybrid, at R439,900.

As for the rest of the lineup, the newly introduced, top-of-the-range Tiggo 9 registered 41 units in September 2025, while the Tiggo 8 and Tiggo 7 achieved 121 and 323 units, respectively, highlighting Chery’s growing momentum across multiple segments.

About Chery

Established in 1997, Chery Group has made significant strides in the automotive industry. Its subsidiary, Chery Automobile, holds the distinction of being the first Chinese automobile brand to exceed one million domestic sales. Additionally, Chery Automobile has been a trailblazer in expanding into international markets. In 2023, Chery Group achieved "twelve consecutive growth" in sales, with cumulative sales of 1,881,316 vehicles, representing a year-on-year increase of 52.6%. From January to July 2024, Chery Group sold a total of 1,296,380 vehicles, marking a year-on-year growth of 45.4%. As of now, Chery Group has a global automotive user base of 14 million, maintaining its position as China's top passenger car exporter for 21 consecutive years. Chery Holding Group Co., Ltd. made the list with an operating revenue of $39.0917 billion, securing the 385th position in the 2024 Fortune Global 500 list. Chery adheres to independent innovation as its strategic core and has built a product innovation system around technology R&D. This system is dedicated to providing excellent, high-quality user experiences for global consumers. Currently, Chery has established eight major R&D centres in regions including North America, South America, and Europe to support its global layout and continuous innovation. As of the end of 2023, Chery has applied for over 26,000 patents and has been granted a total of 16,245 patents, positioning it among the leaders in the Chinese automotive industry. Chery's business presence extends to more than 80 countries and regions worldwide. Currently, Chery's export product range comprises the Tiggo series, Arrizo series, and eQ series, encompassing mainstream power forms such as ICE, BEV, and PHEV. With a brand core that emphasizes “Green, Technology, Family, and Companionship”, Chery remains committed to a strategic direction focused on green and low-carbon initiatives, accelerating its entry into new areas such as new energy, intelligent connectivity, shared mobility, platforms, and ecosystems.

Chery actively engages in global public welfare initiatives, including environmental protection, targeted poverty alleviation, and educational donations. For example, Chery donated $6 million to support UNICEF’s Global Education Thematic Programme, reflecting its commitment to international social responsibility.

Chery has been recognised five times as one of the "Top 20 Best Overseas Image Enterprises" by SASAC and CICG. Chery leads the automotive category in the Kantar BrandZ Top 50 Chinese Brand Builders 2024 report. Additionally, J.D. Power's 2023 automotive index studies show Chery ranking first in the IQS (Initial Quality Study) among domestic brands, with its Tiggo 8, Tiggo 7, and Tiggo 4 models each securing first place in their segments.